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FOR IMMEDIATE RELEASE



OPTIMUM MEDIA TRAINING AND BARS+TONE LAUNCH EDUCATIONAL MEDIA TRAINING PODCAST SERIES


SAN FRANCISCO - Optimum Media Training, a cutting-edge media coaching and skills training agency, and BARS+TONE (www.Bars+Tone.com), a full service video production company, announced their new educational podcast series (learn more about the media training podcast series »).

The proliferation, global access and evolving interactivity of today's information channels have elevated media training from a strategic advantage to an essential skill for managing organizational communications.

"This podcast series, hosted by award-winning network news broadcaster Greg Lefevre, reflects our commitment to improving the performance of individuals assigned to communicate directly with media," said Rhonda Ellen Silva, founder of Optimum Media Training. Silva said each episode is designed to help spokespersons respond better during interviews and become reliable sources of information for print, broadcast and online news media.

Co-produced by the media-training team of Optimum Media Training and BARS+TONE, the series represents the first collaboration for the firms.

"The video podcast is the perfect medium to present this valuable information," said Eric L. Steckel, partner at BARS+TONE. "Audio and video across the internet is fast becoming an integral part of corporate communications. Those spokespersons utilizing this tool benefit greatly from media training skills." Optimum Media Training, headquartered in the Bay Area, offers client access to the highest level of expertise in media coaching, presentation skills training, public relations and marketing communications.

To discover more about this media coaching and training firm, visit www.OptimumMediaTraining.com, or call 925-323-7774.


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